Australia Tourism Case Study

//Australia Tourism Case Study
Australia Tourism Case Study 2017-02-15T11:14:01+00:00

Project Description

Tourism of Australia Captivate Case Study

Solutions That Drive Results

  • 7 week campaign, M-F, 7am-7pm on Elevator & Lobby Network
  • Objectives:
    – Increase awareness for Virgin Australia
    – Consider traveling ot Australia
  • Target affluent International Travelers
  • Multiple creative executions

Results – Pre/Post

  • 31% Ad Recall – 163 Index to Norms
  • 21% Lift in Awareness for Virgin Australia
  • Triple Digit Lift in ‘Virgin Australia is the best way to get to Australia’
Source: Captivate Office Pulse, Pre & Post Nov. 2015

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.