Project Description
Solutions That Drive Results
- 4 week campaign (11/9/16 – 12/6/15)
- Calgary, Edmonton, Toronto, Vancouver & Montreal
- Elevator – M-F, 11a-7p, 12X per hour
Results – Pre/Post
- Double Digit Lift in Awareness
- Significant Life in Awareness of Pizza Transition Among Target Audience
- 57% of W35-49 Plan to Purchase After Seeing Ad